For the second year in a row, H&M is debuting a conscious collection with traditional pieces as well as some high-end pieces that they are calling the Glamour conscious collection that features red carpet looks. These conscious collections have all been made from more sustainable materials like organic cotton, hemp and recycled polyester. H&M aims to reduce its carbon footprint with its ongoing effort to make eco-fashion cool. The eco-friendly clothes range from a 60% recycled polyester blouse priced at $9.99 pictured left
to an elaborate limited edition organza crease plisse’ meringue skirt with organic cotton& silk blend boucle top priced at $299 pictured right
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only 1000 will be produced. Sizes for the traditional conscious collection will include 4-16 and sizes for the glamour conscious collection will include 4-12. These collections will hit select H&M stores ,100 to be exact ,Tomorrow April 12th. Online shopping is still unavailable in the U.S. until September…..fingers crossed.
Below are some looks from the collections
Images: Courtesy of H&M
Your Style Journey 
I just bought a ton of clothes for my son yesterday at H&M. I wonder if they’ll do a more conscious children’s line too? That would be awesome!
That would be awesome!
Love how they promote recycling of clothes and use organic material!!!
just got the long yellow dress…the collection is pretty awesome!